Zimbabwe is represented at the ongoing World Travel Market in London, a high profile tourism event that brings together countries, tourism players and business personalities together.

This comes after Zimbabwe hosted another high profile tourism expo dubbed Sanganai/Hlanganani World Tourism Expo held some time in  October.

It is by no doubt that Zimbabwean delegation will surely have a meet with prospective players, potential investors and business community at the ongoing World Expo.

Zimbabwe’s Dept Minister of Tourism,Barbara Rwodzi at World Travel Market


The Zimbabwean Delegation is led by Deputy Minister of Environment, Climate, Tourism and Hospitality Industry Hon Barbara Rwodzi together with Zimbabwe Tourism Authority (ZTA) Chief Executive Winnie Muchanyuka.

Zimbabwe Tourism Authority Chief Executive communicated with the Media and conveyed that the ongoing World Travel Market in London is an ideal platform that can help lure new tourists and investments for Zimbabwe. She also spoke on the relevance of the expo and how the sector has been bedeviled by the COVID-19 pandemic in the past three years.

“We are really excited that we are able to engage and re engage with source markets that we have not been able to meet physically for the past three years and such efforts such as the WTM allows us to reignite with friends that have supported us over the years and make new friends that will help built itineraries that brings international tourists to Zimbabwe thereby increasing our tourists arrivals again and also contributing towards foreign currency that will be coming to the country.”

The growth of Global Tourism has been projected to increase following the elapsing of COVID-19 pandemic that almost hauled the whole world to a stand still. www.spotlightnewsglobal.com/

About World Travel Market

World Travel Market London is the market leading international travel event unlocking business opportunities for inbound and outbound tourism professionals. This is the premier location where travel professionals come together to connect and hear about how leading companies have reshaped their businesses and data insights into trending destinations and products.